AI Insights · Timothy · April 2023
Top 5 Drawing & Coloring Apps in New Zealand for Q1 2023
A look at the performance of the top 5 drawing and coloring apps in New Zealand during Q1 2023, featuring trends in downloads, revenue, and active users.
During the first quarter of 2023, the top 5 drawing and coloring applications in New Zealand showed varied performance in terms of downloads, revenue, and active users. Below, we delve into the trends for each app based on data from Sensor Tower.
Happy Color by Numbers Game by X-Flow saw a steady weekly revenue, peaking at around $87 in the first week of January before fluctuating modestly and ending the quarter at $66. Weekly downloads started strong at 2.5K in early January but dipped to 1.3K by the end of the month, then recovered slightly to 1.6K by the end of March. Active users decreased from 17.3K at the start of the quarter to 15.4K by the end.
Phone Case DIY by Crazy Labs did not generate any reported revenue during the quarter. However, it experienced a positive trend in weekly downloads, starting at 1.4K in early January and peaking at 1.7K in mid-March. Active users began at 18.6K in early January, saw a slight decline to 14.5K by late February, and then stabilized around 15.3K by the end of March.
Color by Number：Coloring Games by Wildlife Studios had a stable weekly revenue, averaging around $300, with a slight peak of $353 at the end of January. Downloads showed a decline from 1.8K in early January to around 800 by the end of March. Active users followed a similar trend, decreasing from 8.1K in early January to 4.7K by the end of March.
Pixel Art － Color by Number by Easybrain Ltd had its highest weekly revenue of $258 in early January, followed by a decline to around $75 in mid-March, and ending the quarter at $152. Downloads started at 1.2K in early January, dropped to 562 by the end of January, and then rebounded to 898 by the end of March. Active users remained relatively stable, hovering around 10K throughout the quarter.
Tap Color Pro: Color By Number by Talefun experienced sporadic revenue, peaking at $141 in mid-February. Weekly downloads saw an initial increase from 366 in early January to 927 in early February, then gradually declined to 402 by the end of March. Active users saw a significant rise from 1.5K in early January to a peak of 2.5K in early February, before stabilizing around 1.8K by the end of March.
For more detailed insights and data, visit Sensor Tower.
